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Knowing your strengths and weaknesses

Why knowing your unique entrepreneurial strengths will help your business succeed  Ever wonder how superheroes handle their challenges, chase down villains, and still manage to save the day? As entrepreneurs, we might not have superpowers… … but we have something pretty awesome too – our unique entrepreneur strengths.  Just like superheroes have their special abilities, […]

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Are you a Transactional or Relational Entrepreneur?

Are you an entrepreneur who’s all about making money on a single transaction?  Or do you value relationships in your business as well?   Imagine this:      A client has already spent thousands with you… and asks you for a bit of additional support. Will you:  Tell her she needs to pay you an additional $500 as

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Branding Lessons from Ben Settle’s Brand Barbarian

If you have a successful business, sooner or later, you’ll find yourself surrounded by a sea of me-too competitors. Here’s a truth that many business owners refuse to hear: If your business doesn’t stand out, you risk becoming a commodity.  What happens then is that you need to resort to discounting to win business. But

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5 Branding Strategies for Coaches (and other Businesses)

Tips to Unlocking Your Unique Branding Potential Are you tired of feeling just like another coach in the sea of competition? If so, it’s time to stand out with a strong brand. Just look at Tony Robbins.  With his powerful branding, he could sell… … well, ANYTHING! So how do you build a brand that

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