One thing coaches and experts need to know… …is that the coaching industry, like any market, is volatile. Case in point: COVID. When COVID hit, seminars went from being everywhere to zero. Our business also went from booming to NOTHING. We really thought we were screwed when clients started dropping off like flies getting sprayed […]
Can Your Coaching Business Survive A Ruthlessly Changing Market? Read More »
When this university lecturer ditched his books for ‘bums’… … he started helping high-ticket coaches make MILLIONS each year. Now, for the record: our founder Terence Tam isn’t some weird pervert obsessed with bums. He’s just born with a love for marketing and an entrepreneurial itch that couldn’t be scratched in academia. So when he
How Radical Marketing Puts Bums on Seats for High-Ticket Coaches Read More »
Ever wonder how top-tier coaches and consultants close massive deals with ease? The secret isn’t just in the pitch – it’s in crafting unforgettable events that do the selling for you. In this episode, Terence sits down with Nate Wilde, founder of Odigos Events, to uncover how intentional event design can skyrocket your high-ticket sales.
How Nate Wilde Helps Coaches Close 40-65% at Their High-Ticket Events Read More »
After 20 years in marketing you start noticing all the stuff that businesses do… …that makes them lose money (or at least leave it on the table!) Chief offender of them all? Not having a fully-optimized marketing funnel. Jenn Mancusi interviewed me for her podcast ‘Marketing, Demystified’ recently where I talked about some of these
Marketing Funnel Strategies: Biggest Misconceptions, Essential Elements & More! Read More »
If you can tell a good story, you can write copy that sells. Now, that’s not a secret. But… …it’s just HALF the truth. The other half is getting your story to resonate with your audience’s desires and make your copy impossible to ignore – and there’s a secret copywriting technique you can apply to
Use THIS Secret Copywriting Technique to Get More Conversions Read More »