Here’s what Spiderman can teach you about marketing. I got dressed up as Spiderman last week for my daughter’s 5th birthday. Her classmates went nuts when they saw Spiderman! ALL of them knew who Spiderman is. But how on earth does Spiderman get that much brand recognition? How is it that a class of […]
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You went to dental school, not business college… but you wound up as an entrepreneur! At the end of the day, it’s your business, and the long haul well-being of that business is dependent upon you. In light of all this, how can you use marketing to gain more exposure for your practice, and ultimately,
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Before we spend time in a social media marketing strategy for your business, which we don’t know if will make our business succeed, it is wise to take a look at analytics, statistics and social media data. Getting to know the trends in the various social media networks is essential for you to see what
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Marketing is an essential part of having a successful business. Most business owners know that, without proper marketing and advertising, your business will most likely fail. After all, if you don’t have customers, you don’t have a business. But what most business owners do not recognise is that successful businesses have a marketing system
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An economic slowdown brings fear and uncertainty to any business owner. The common reaction is to bury the hatchet and wait for things to ‘smoothen out’. However, from a marketing perspective, you can actually take advantage of this situation to boost your business. Let me explain my three reasons why it’s great to do marketing
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