Terry Tam

Terence has been passionately practicing and teaching marketing for 20 years. Since 2014 when Radical Marketing was set up, Terence has been helping business owners, speakers and experts from all over the world to fill up their seminar and webinar rooms with attendees.

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The Webinar Advertising Playbook: How to Pack Your Events in 2025 (Without Wasting Ad Spend!)

The Webinar Advertising Playbook: How to Pack Your Events in 2025 (Without Wasting Ad Spend!)

Table of Contents Webinars are one of the most powerful ways to sell high-ticket coaching, consulting, and expert services. They build trust, position you as an authority, and—when done right—can help scale your business like an insanely fast ‘growth flywheel’! It’s also a pretty straightforward sales funnel: Run ads ↓ Get sign-ups through your landing […]

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How to Use AI in Marketing: Find Out Your Customer’s Deepest Secrets

How to Use AI in Marketing: Find Out Your Customer’s Deepest Secrets

Table of Contents Let’s talk about something super basic but HUGE for your business: knowing who your customers actually are. Sounds simple, right? But you’d be shocked how many business owners don’t even bother doing ANY research – they just sell to anyone with a pulse. (Which is a great way to blow your marketing

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AI Lead Generation in 2025: 3 Strategies That Actually Generate Sales (Not Just Leads)

Table of Contents Let’s be honest about something that’s probably happening in your business right now. Every day, potential customers are slipping through your fingers. That lead who filled out your contact form at 2 AM?  Oops! Someone else responded to them first, and now they’ve lost interest in you. That prospect who called during

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How to Promote Webinars with AI: 3 Game-Changing Strategies

So here’s the state of things with AI right now: Just two years ago, AI could barely string together a coherent sentence without sounding like a drunk hobo shouting random slurs. Or create a video of Will Smith eating spaghetti… without turning into a Lovecraftian fever dream. Now? Your biggest competitors are using it to

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Marketing a Webinar

Marketing a Webinar in 2025: The Ultimate Blueprint for High-Ticket Webinars

The Problem With Most Webinars (And Why Yours Can Be Different) Most webinars fail. Not because the content sucks—they’re probably brilliant! But that doesn’t mean a thing if nobody shows up. Or worse… they show up, stay for five minutes, then ghost you forever. Here’s the truth: Webinars can be a goldmine for scaling your

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