Client Acquisition

Perpetual Profit Engine (Part 2 of 5): The Traffic Certainty Principles

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Your Ads Are Gladiators(And Most Are Getting Slaughtered) Running ads is basically BRUTAL gladiator combat. Every time you hit publish, you’re throwing a fighter into the arena. They’re up against bigger competitors with deeper pockets, better weapons, and more experience. Most ads don’t survive their first week. They get outbid, ignored, or buried by the […]

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Perpetual Profit Engine (Part 1 of 5): The 10 Protocols for Predictable Business Growth

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The Real Reason MostBusinesses Can’t Scale Here’s what I’ve noticed after serving hundreds of different businesses and generating close to 2 million leads over the past decade. Many of these businesses (i.e. coaches, course creators, and service providers) are genuinely excellent at what they do. The problem is they do marketing and client acquisition randomly.

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5 Lessons From “The Godfather” That Helped Us Double Our Clients in 90 Days

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Table of Contents The Godfather is a brilliant movie about mobsters, family, and power. It’s also secretly a masterclass in business strategy. I know that sounds ridiculous. But hear me out. Over the past 90 days, we doubled our client base at Radical Marketing. And when I look back at what actually moved the needle,

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