Marketing System

Perpetual Profit Engine (Part 2 of 5): The Traffic Certainty Principles

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Your Ads Are Gladiators(And Most Are Getting Slaughtered) Running ads is basically BRUTAL gladiator combat. Every time you hit publish, you’re throwing a fighter into the arena. They’re up against bigger competitors with deeper pockets, better weapons, and more experience. Most ads don’t survive their first week. They get outbid, ignored, or buried by the […]

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Perpetual Profit Engine (Part 1 of 5): The 10 Protocols for Predictable Business Growth

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The Real Reason MostBusinesses Can’t Scale Here’s what I’ve noticed after serving hundreds of different businesses and generating close to 2 million leads over the past decade. Many of these businesses (i.e. coaches, course creators, and service providers) are genuinely excellent at what they do. The problem is they do marketing and client acquisition randomly.

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How to Promote Webinars with AI: 3 Game-Changing Strategies

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So here’s the state of things with AI right now: Just two years ago, AI could barely string together a coherent sentence without sounding like a drunk hobo shouting random slurs. Or create a video of Will Smith eating spaghetti… without turning into a Lovecraftian fever dream. Now? Your biggest competitors are using it to

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Can Your Coaching Business Survive A Ruthlessly Changing Market?

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One thing coaches and experts need to know… …is that the coaching industry, like any market, is volatile. Case in point: COVID. When COVID hit,  seminars went from being everywhere to zero.  Our business also went from booming to NOTHING.  We really thought we were screwed when clients started dropping off like flies getting sprayed

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Founder of Funnelytics, Stopped Chasing “Shiny Objects” & Made An 8-Figure Business

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Mikael Dia, the CEO of Funnelytics has some pretty thought-provoking ideas in my interview with him in this episode. For instance, he believes that there is ONE thing all business owners struggle with… It’s called “chasing the thrill”, or “shiny object syndrome”. You probably faced this yourself, especially if you’ve ever started a business with

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