Terry Tam

Terence has been passionately practicing and teaching marketing for 20 years. Since 2014 when Radical Marketing was set up, Terence has been helping business owners, speakers and experts from all over the world to fill up their seminar and webinar rooms with attendees.

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Short Ads or Long Ads

Short or Long Copy Ads?

  Ever wonder what kind of advertisement to attract quality participants to your event? Online media advertisement could reach out to hundreds or maybe thousands of audiences that could benefit your event needs. But most of the times, you won’t get the specified attendees that are interested in your event’s agenda. According to invespcro.com, over 70% of marketers […]

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The Pareto Principle - 80 / 20 rule

The 80:20 Principle in Facebook Advertising

The 80:20 Principle is probably not frequently mentioned in Facebook advertising, yet understanding this principle can have a dramatic impact on how successful your ads are. The 80:20 rule, also known as the Pareto’s Principle/Law, is a useful tool to maintain and prioritize work in your business. The definition of 80:20 Principle is, the 20%

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MAO Facebook Marketing

The ‘MAO’ Principle of Facebook Marketing Success

  Ever wondered what are the key things in making your Facebook ads a success? With billions of Facebook users all over the world, advertising your business through social media could be the most efficient and affordable way to reach out to new clients and customers. According to Mark Zuckerberg, the owner of Facebook revealed

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