social media advertising strategy

1372 Seminar Registrations in Just 6 Weeks

[Case Study] How Our Agency got 1,372 Seminar Registrations in 6 Weeks

  A marketing case study: Seminar lead generation using digital marketing strategies. In this video, I’ll talk about an actual case study where we had a relatively tight time frame to fill up a seminar and generate 1,372 seminar leads for this client. In fact, we only had 3 weeks before for the first seminar […]

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Short Ads or Long Ads

Short or Long Copy Ads?

  Ever wonder what kind of advertisement to attract quality participants to your event? Online media advertisement could reach out to hundreds or maybe thousands of audiences that could benefit your event needs. But most of the times, you won’t get the specified attendees that are interested in your event’s agenda. According to invespcro.com, over 70% of marketers

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The Pareto Principle - 80 / 20 rule

The 80:20 Principle in Facebook Advertising

The 80:20 Principle is probably not frequently mentioned in Facebook advertising, yet understanding this principle can have a dramatic impact on how successful your ads are. The 80:20 rule, also known as the Pareto’s Principle/Law, is a useful tool to maintain and prioritize work in your business. The definition of 80:20 Principle is, the 20%

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