Facebook Marketing

The Pareto Principle - 80 / 20 rule

The 80:20 Principle in Facebook Advertising

  The 80:20 Principle is probably not frequently mentioned in Facebook advertising, yet understanding this principle can have a dramatic impact on how successful your ads are. The 80:20 rule, also known as the Pareto’s Principle/Law, is a useful tool to maintain and prioritize work in your business. The definition of 80:20 Principle is, the …

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