Social media has many business owners and marketers dumbfounded. In fact, a recent study shows the majority of business owners are NOT getting any business from their social media marketing efforts. The dangerous part is…social media can suck up your time like a black hole. Just ask any business owner or marketer who has […]
How To Do Social Media Marketing The Right Way Read More »
Recently, I’ve been developing a few of my own products for launch in my marketing consultancy. In the past, I have done as what traditional marketing dictates: “Understand the needs of your marketplace, find a solution to fill that unfulfilled need.” And yes, that has resulted in some good results. But really, that is what
How You Can Develop Awesome Products like Steve Jobs Read More »
I’m sure you’d agree that marketing has changed a fair bit in the past few years. In particular, media usage patterns have changed so fast that it’s hard for any marketer to keep up with the latest trends. Just a mere few years ago, there was no smart phones, no social media. Today adults and
The Big Paradigm Shift in Marketing Read More »