In this video, I talk about these 5 ways to grow a digital business: Traffic: Everything starts with traffic because traffic is the lifeblood of any business. Without an effective method to generate traffic, either free or paid, your business is dead in the water. Leads: Once you get a steady stream of traffic […]
How to Grow Your Business Read More »
Seminars and webinars are an awesome way to educate and sell to your target market, but getting the right people to your event can be a challenge. After marketing hundreds of events across the world, here are our observations as to the main reasons people aren’t signing up or turning up for your event.
5 Reasons People Aren’t Signing Up for Your Seminar Read More »
We just promoted a live webinar last week and we achieved a good amount of registrations within 48 hours… and we only spent $100 on ads! But there was a secret little thing that we have been building in the background that made this possible. If you want to bring down your ad costs for
Webinar Marketing Case Study: 120 registrations with $100? Read More »
Facebook ads are all the rage now and there’s no denying it is one of the most powerful advertising platforms available to marketers. Personally I love it too. But… …there’s a problem with how people use Facebook ads. They see it as the one and only solution for their marketing woes. Today I want to
Is This The Biggest Fallacy About Facebook Ads? Read More »
Part 3: Picking the Right Channel Without a doubt, picking the right channel to promote your products will result in more effective marketing. For example, if you want to advertise mass consumer products, newspapers and TV would be your best channels. To geo-target a specific area, flyer drops may be more cost effective. To