Look if you’re running any sort of ad, chances are that over time, your target audience will grow weary of your ad. They will simply stop responding to your ad…this is known as ad fatigue. In this video I outline 5 ways you can deal with Facebook Ad Fatigue. Of course this applies to […]
Facebook ads are all the rage now and there’s no denying it is one of the most powerful advertising platforms available to marketers. Personally I love it too. But… …there’s a problem with how people use Facebook ads. They see it as the one and only solution for their marketing woes. Today I want […]
As audiences on social media become more sophisticated and saturated with competitors… …there’s a need to change the overall strategy of your ads. No longer is it good enough to advertise… …you need to ‘Brandvertise’ In this video I discuss the importance of Brandvertising and how you can actually start doing it for your business. […]
One of the common mistakes made by many seminar promoters is that their only KPI is cheaper leads. That could be a BIG mistake…I call it the ‘cheaper leads trap’. In this video, I explain why this is a problem. Once you discover why this is a big mistake, you’ll want some ways to overcome […]
When you look at your profit and loss statement, are you looking at marketing solely from a cost point of view? Here’s something I observed from my recent 2-day event Facebook Ads Intensive Workshop. This short video will shift your paradigm, and more importantly, create a seismic shift in your bottom line.