Does Your Business Have Purpose?

Does your business have purpose?


Is your business just a money-making machine or is there more to it?

I have done some soul-searching recently about what my business means to me…

…and I have come up with some eye-opening conclusions that will chart my business path from now on.

In this video, I share about how I intend to make my business more meaningful going forward.

I hope this will also inspire you to find a deeper meaning and purpose in your business.

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Video Transcript

Hi, this is Terence Tam from Radical Marketing.

Today, I want to talk about this thing that I’ve been thinking a lot about recently. It’s that whether my business is giving me a purpose.

Don’t get me wrong. I really do enjoy what I’m doing and I really love marketing. It’s been my passion for over 20 years and I still continue to be passionate about it. I invest hours every week studying marketing and trying to improve in this area because I just simply love it.

But I’ve been thinking recently whether I am making the impact that I should be making out there in the world because I want my business and my life to count.

So I’ve been actually thinking a lot, whether my business is giving me the juice that it should be giving me and what is my highest value? And I’ve been thinking and becoming aware that my highest value is actually in contributing to other businesses and contributing to other people in general. That really gets me excited.

So what I’m thinking recently is how can I merge my passion for marketing and also enjoy more contribution to others? So that I can get more juice in life. So that I can wake up with more excitement every morning. That is what I want.

So I’ve been thinking, pondering the question a lot on how do I serve more people so that my life can mean more? And I came to the conclusion that one of the key things that I can do is that I can help to maybe contribute to more people by setting up coaching programs. And this is something I’ve been thinking about and potentially looking at launching it in the near future so that I can contribute my expertise to more people out there.

Look, I don’t know whether this is the right path to go but I know that this would get me more excited and more juiced every day because I want to feel that I’m making a difference out there.

I’m not sure about you guys, but everybody has different values, I guess. But one of my key values is to contribute. And that’s how I… I guess that’s what brings me joy in life.

So, let me know what you think. if you think that this is something that may be useful for you, obviously, get in touch with me.

But more importantly, I’d like you to think how is your business giving you purpose in your life and whether you can align your business to serve you in that purpose so that you can get more energized in your business and get more congruent and excited with your business. I hope that makes sense.

I know it’s a little bit abstract and stuff in some senses, but I so believe that once your personal purpose and your business is aligned, that’s where you can really go further in your business and really have that extra turbo boost to actually, you know, reach your business goals and serve more people.

I know this is a short video. I hope you enjoyed it and if you liked it, please feel free to like, comment, share and feel free to reach out if you’d like to discuss anything. Thank you for watching.

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