Brandvertising Program
If you are an Expert who provides consulting, training or coaching services it’s no longer good enough to just advertise.
The top Experts are constantly engaging in brand-building while advertising themselves. This is what we term as ‘Brandvertising’.
A Brandvertising approach is becoming essential on social media firstly because of the nature of the media.
It is a place where people come to interact with others and stay updated, so an ad asking the prospect to buy something is not consistent with the nature of the media.
Secondly, a Brandvertising approach is important because you are trying to do business for the long-term overhyped and salesy ads will often result in a poor impression of you and your business leading to a further deterioration of your ad performance.
Brandvertising is about giving value to viewers of your ad so that they gain something and have a positive perception of your business even if they don’t decide to buy now.
At Radical Marketing, we take a Brandvertising approach to our ads which helps us our clients stand out from the crowd and leaves a positive impression.
Brandvertising: The Future of Advertising on Social Media
For a full explanation on Brandvertising, feel free to watch the video below.
Activate Brandvertising For Your Business
Make the switch from mere advertising online to Brandvertising and creating a powerful brand while getting higher quality clients and customers. Click the button below to organise an obligation-free chat.
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