become an expert reason 4

Brand yourself and be a celebrity

Become an Expert: reason 4

Hi, Terence Tam here from ExpertizeU. Now, we’re on to reason number four about why you should become an expert. Now, reason number four why you should become an expert is because becoming an industry expert opens new business opportunities for you.

Consider, for example, that you’re an expert in a subject matter, you can produce books on this subject matter. You can sell your books and make money. You can sell your books to your customers and make money. You can create information products: DVD’s, audio programs. You can even start speaking on stage to actually make money for your business.

All this actually helps enhance your brand; it helps enhance you as the industry expert. All these information products and all this speaking on stage. So, in essence, it also helps you to gain more customers for your business because in your books you can start advertising your business.

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