Why become an expert- reason 7
Hi there. We’re up to reason seven. This is Terence from radicalmarketingconsultant.com. The reason number seven of why you need to become an expert is because becoming an industry expert helps to build your brand.
By being seen as an expert in your industry, it actually helps people build that brand recognition about you. You are now recognized not just as a seller of a certain product or service, you are now seen as the industry expert for that product or service.
It helps you build your company’s brand; it helps you build your personal brand. Why is a brand so important? It’s because a brand will help people to remember you. It helps people to know what your company stands for whether it’s quality, whether it’s service, whether it’s something different from other people.